Simply put, it's this: 'Heart Talks' have been
incorporated as a company. We're going to put these little pamphlets
into the hands of every big business organization, every salesman, and
every man who _knows_--I don't say 'thinks,' I say _'knows'_--that he
can sell! We are offering some of the stock of the 'Heart Talks' concern
upon the market, and in order that the distribution may be as wide as
possible, and in order also that we can furnish a living, concrete,
flesh-and-blood example of what salesmanship is, or rather what it may
be, we're going to give those of you who are the real thing a chance to
sell that stock. Now, I don't care what you've tried to sell before or
how you've tried to sell it. It don't matter how old you are or how
young you are. I only want to know two things--first, do you _want_
success, and, second, will you work for it?
"My name is Sammy Carleton. Not 'Mr.' Carleton, but just plain Sammy.
I'm a regular no-nonsense man with no fancy frills about me. I want you
to call me Sammy.
"Now this is all I'm going to say to you to-day. To-morrow I want those
of you who have thought it over and have read the copy of 'Heart Talks'
which will be given to you at the door, to come back to this same room
at this same time, then we'll, go into the proposition further and I'll
explain to you what I've found the principles of success to be.
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